About

Hi.

Thanks for taking a moment to peruse the assorted oddities of my advertising career. I hope you packed snacks.

I’m a Writer and Creative Director currently permalancing with some of the more intriguing life forms in the corporate ecosystem.

Prior to the hellscape that was 2020, I roamed the open-plan savannas of 215 McCann (RIP), Meta, and Muh-tay-zik Hof-fer (also RIP) in San Francisco, where I worked on brands like Audi, the Golden State Warriors, and Netflix—occasionally pausing to question the fabric of reality.

Before that, I was at DDB Sydney, helping up-and-comers like McDonald’s and Volkswagen find their footing in the cruel world of capitalism.

And way before that, I emerged from the primordial soup, ditched my gills, grew opposable thumbs, developed object permanence, and started using “leverage” as a verb.

Career highlights include: being nominated for an MTV music video award, working with Stan Lee, officially rebranding McDonald’s as Macca’s, and hijacking the Wi-Fi at the New York International Auto Show.

That’s more or less the story. If you're still reading, you’ve either lost your place on the internet or we might just get along.

So go ahead—reach into your pocket, fire up your PalmPilot, and send me an email.

Go on, do it.



Résumé

Freelance CD/Writer

R/GA, Special Guest, Pereira O'dell, Salesforce, YouTube, Deloitte etc.

2020 -

215 McCann

Associate Creative Director

2019

Clients – Xbox, LinkedIn, Minecraft

Facebook

Freelance Creative Director

2017 - 2018 

MUH-TAY-ZIK | HOF-FER

Associate Creative Director

2014 - 2017

Clients – Audi, Golden State Warriors, Sofi

DDB Sydney

Group Head

2010 - 2014

Clients – McDonalds, Wrigley’s, Expedia

Tourism Australia, Volkswagen

Campaign Palace

Senior Writer

2008-2010

Clients – Bonds, 3, Cancer Council, MLA

Love Communications

Writer

2006-2008

Clients – Australian Financial Review, Ricoh, Climate Council